Marketing Campaigns

1-4 of 4 results

Study Claims Camel Ads Targeted Teen Girls

consumeraffairs.com yesterday

Study shows spike in interest after 2007 ad campaign Despite the growing amount of anti-smoking materials distributed through schools and various media, young people continue to light up. Researchers in California claim the tobacco industry's subtle but relentless marketing aimed at teens ...

Correction: Toyota marketing story

AP News 10 days ago

Correction: Toyota marketing story In a story March 8 about Toyota's new ad campaign, The Associated Press reported erroneously that Toyota didn't respond to requests for comment. The company did provide information about the ad campaign, which was included in the story. ...

Coke to launch new ad campaign on 'American Idol'

AP News 17 days ago

<div id="subtitle">Coca-Cola Co. plans to launch new marketing campaign on 'American Idol'</div><div><p>Coca-Cola Co., the world's biggest beverage maker, launched a new global marketing campaign on Wednesday to try to draw consumers back to soft drinks.</p><p>The campaign raises the ...

Bayer Agrees to Correct Misleading Information about Yaz

consumeraffairs.com 18 days ago

&lt;div id="subtitle"&gt;Oral contraceptive was promoted for non-approved uses&lt;/div&gt;&lt;div&gt;&lt;p&gt;Bayer Corporation has agreed to stop a "deceptive ad campaign" regarding an oral contraceptive, "Yaz," and will spend $20 million publicly correcting misleading assertions about the product, California Attorney General Edmund G. Brown Jr. announced.&lt;/p&gt;&lt ...

Last Page